Why PureFit

PureFit only uses the highest quality ingredients and protein in the world.

100% NON-GMO

Not all nutrition bars are created equal. The premise behind PureFit has always been to offer the finest quality ingredients available. That is why we only use 100% non-GMO ingredients, including US grown non-GMO soy protein. Why? Because the industry is dominated by candy bars dressed up to look nutritious. Despite what you may think, the nutrition industry is unregulated. Cheap, genetically modified ingredients are a staple in the nutrition industry. They are not a staple in our kitchen. Never have been, never will

  • China manufactures a lot of protein and other commonly used ingredients.
  • Claims are not approved by the FDA and companies often make unsubstantiated claims.
  • Nutrition fact panels are often inaccurate when verified by 3rd parties.

100% PureFit bars are made with non-GMO ingredients from reputable companies.

WHY is protein so important?

Protein not only aids in muscle growth, repair and recovery, but it aids in stabilizing blood sugar levels. This is essential for not only burning stored body fat, but consistent energy levels. Meals and snacks high in carbohydrates and sugar are proven to aid in obesity, low energy and in some cases, diabetes. Soy protein. Despite what the press and some leading health professional want you to believe, is an extremely healthy and powerful ingredient. Not only has soy been found to lower cholesterol levels in men, it has the second highest Protein Efficiency Ratio in the world. It is a complete protein, unlike the protein blend found in many bars on the market that use ingredients such as brown rice protein or hemp protein.

Experts also suggest you consume at least 30% protein in every snack or meal, the same ratio found in every PureFit bar.

40/30/30 ratio- The 40/30/30 ratio was discovered in the 1990 by Dr. Barry Sears. The 40/30/30 ratio refers to percentages of carbohydrates, proteins, and good fats. Dr. Sears discovered that this ratio is ideal for not only burning stored body fat, but improved energy and endurance. Almost every nutritional program and diet today uses some aspect of 40/30/30.

Gluten Free – PureFit is the first protein bar in the world to be certified gluten free. Proof that PureFit is not only ahead of the competition, but that PureFit addressed the true nutritional needs of millions of Americans years before it became trendy.

Vegan – Veganism is the fastest growing nutritional trend in the world. In the US alone, the number of vegans has doubled to 7.5 million from just 2009.

Pareve kosher – Guarantees that all PureFit bar do not contain any meat or dairy products, and have not come in contact with either. This is very useful for all the vegetarians, vegans, and adhering to a kosher diet.

Affordability – For a suggested retail of only $2.49, where else can you get a 100% non-GMO, high quality snack packed with 18 grams of protein?

WHY is protein so important?

Protein not only aids in muscle growth, repair and recovery, but it aids in stabilizing blood sugar levels. This is essential for not only burning stored body fat, but consistent energy levels. Meals and snacks high in carbohydrates and sugar are proven to aid in obesity, low energy and in some cases, diabetes.

Protein Bar Comparison Chart

  PureFit Quest Think Thin Promax Clif Builders Pure Protein Power Crunch
Artificial Sweeteners No Yes No No No Yes Yes
3 or more Grams of Saturated Fat No Yes Yes Yes Yes Yes Yes
Sugar Alcohols No Yes Yes No Yes Yes Yes
Will Melt No No Yes Yes Yes Yes Yes
Contains Cholesterol No Yes Yes Yes No Yes Yes
Wheat and Gluten Free Yes Yes No No Yes Yes Yes
High Protein Yes Yes Yes Yes Yes Yes Yes
All Natural Yes No Yes No Yes No No
40/30/30 Yes No No No No Yes No
Vegan Yes No No No Yes No No
Pareve Kosher Yes No No No No No No

* The information provided above is subject to change. It was accumulated to the best of our ability.